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Videos

The implicit debate

Implicit? Does it work, what works, how does it work? A series of short insightful presentations followed by a debate.

Catalogue: Congress 2016: #WOW
Author: Sarah Cunliffe
June 15, 2016
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Citation

Cunliffe, S. (2016a, June 15). The implicit debate . ANA - ESOMAR. Retrieved April 27, 2024, from


https://ana.esomar.org/documents/the-implicit-debate-


Videos

A debrief through a virtual reality window

In research a big part of our role is how we communicate findings. However the world of communication is rapidly changing, so, as researcher, we have to keep up and adapt the way we communicate. In this paper will demonstrate how we utilised Virtual...

Catalogue: Congress 2016: #WOW
Authors: Alastair Liptrot, Paul Labagnara
June 15, 2016
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Citation

Liptrot and Labagnara (2016a, June 15). A debrief through a virtual reality window. ANA - ESOMAR. Retrieved April 27, 2024, from


https://ana.esomar.org/documents/a-debrief-through-a-virtual-reality-window-8669


Webinars

Future of market research

Merging data streams, Big Data, machine learning, robotics, start-up’s, wearables, IoT and market disruption. Just some of the challenges and opportunities facing suppliers of market research now and in the future. How do research agencies cope?...

Catalogue: Webinars 2016
Authors: Finn Raben, Judith Passingham, Eric Meerkamper, Knut Aasrud
June 15, 2016
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Citation

Raben, Passingham, Meerkamper and Aasrud (2016a, June 15). Future of market research . ANA - ESOMAR. Retrieved April 27, 2024, from


https://ana.esomar.org/documents/future-of-market-research--8745


Videos

Enter the experience economy

While the ideal marketing research study drives change, only half of research studies succeed at that goal. Similar to guerilla marketing, the solutions often lie in unconventional and creative ways of engaging the audience, obtaining a maximum...

Catalogue: Congress 2016: #WOW
Author: Thomas Troch
June 15, 2016
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Citation

Troch, T. (2016a, June 15). Enter the experience economy. ANA - ESOMAR. Retrieved April 27, 2024, from


https://ana.esomar.org/documents/enter-the-experience-economy


Videos

Partnership, marriage, hookup, or one night stand?

Our ecosystem, comprising client, agency, and consumer is being impacted by the shift of marketing budgets towards digital expenditure, and away from traditional. Different consumer behaviour patterns and resultant media allocation influence the...

Catalogue: Asia Pacific 2016: Get Connected!
Authors: David McCallum, Tomoko Nishi
June 15, 2016
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Citation

McCallum and Nishi (2016a, June 15). Partnership, marriage, hookup, or one night stand?. ANA - ESOMAR. Retrieved April 27, 2024, from


https://ana.esomar.org/documents/partnership-marriage-hookup-or-one-night-stand-


Videos

The power of communication

Is communication the key to greater impact for our industry?

Catalogue: Congress 2016: #WOW
Author: Mark Uttley
June 15, 2016
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Citation

Uttley, M. (2016a, June 15). The power of communication. ANA - ESOMAR. Retrieved April 27, 2024, from


https://ana.esomar.org/documents/the-power-of-communication-8835


Webinars

Future of market research

If we agree that the industry needs to change then we are going to need a different mindset. Our current model may well need to adapt with a far great emphasis on 'output' in the form of insights than on better technology and process. So, how do we...

Catalogue: Webinars 2016
Authors: Finn Raben, Ian McVey, John Kearon, Mario Callegaro
June 15, 2016
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Citation

Raben, McVey, Kearon and Callegaro (2016a, June 15). Future of market research . ANA - ESOMAR. Retrieved April 27, 2024, from


https://ana.esomar.org/documents/future-of-market-research-


Videos

Welcome to ESOMAR Congress 2016- #WOW

Opening ceremony at the ESOMAR 69th annual Congress in New Orleans.

Catalogue: Congress 2016: #WOW
Authors: Finn Raben, Melanie Courtright, Jackie Lorch, Laurent Florès
June 15, 2016
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Citation

Raben, Courtright, Lorch and Florès (2016a, June 15). Welcome to ESOMAR Congress 2016- #WOW. ANA - ESOMAR. Retrieved April 27, 2024, from


https://ana.esomar.org/documents/welcome-to-esomar-congress-2016--wow


Webinars

ESOMAR and GRBN joint Webinar: Using incentives and sweepstakes in international online research

This webinar takes that guidance and explains in further detail what every researcher should know about incentives and sweepstakes. Expert speakers will guide you through the key issues for professional best practice, how to avoid some of the legal...

Catalogue: Webinars 2016
Authors: Mario Callegaro, Enrique Domingo de Bias, Debrah Harding
June 15, 2016
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Citation

Callegaro, Domingo de Bias and Harding (2016a, June 15). ESOMAR and GRBN joint Webinar: Using incentives and sweepstakes in international online research. ANA - ESOMAR. Retrieved April 27, 2024, from


https://ana.esomar.org/documents/esomar-and-grbn-joint-webinar-using-incentives-and-sweepstakes-in-international-online-research